If a salesperson learns that a customer has been lost to a competitor,it is best to visit the customer and assert that a serious mistake has been made.

Question

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If you have lost the customer to a competitor completely, let the customer know you have appreciated past business, that you still value the customer's friendship, and that you are still friendly. Remember to assure this lost account that you are ready to earn future business.

If a Salesperson Learns That a Customer Has Been Lost