Innovative Installers
Innovative Installers provides a variety of services related to office space and relocations including installation services. Innovative Installers is owned and operated by Mierzett Evans and his sister Glenda Heldris. The company uses a variety of marketing methods including a Web site, cold calls, and direct mail. Evans and Heldris believe the company could better communicate with potential customers who may not know of the company's existence.
-Evans and Heldris are expressing concern about:
A) their preapproach.
B) their choice of sales presentations.
C) prospecting.
D) handling objections.
E) the entire sales process.
Correct Answer:
Verified
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