In a limited decision making situation,buyers are already in the habit of buying a specific product or brand.

Name: In a limited decision making situation,buyers are already in the habit of buying a specific product or brand.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Routine decision making involves the purchase of products based on habit. Limited decision making means that the buyer knows the general qualities of certain goods but is unfamiliar with a brand's features or benefits.

In a Limited Decision Making Situation,buyers Are Already in the Habit