Sarah is planning on implementing a qualitative research study. Her findings will most likely be _______________________.
A) straightforward and not subject to researcher's interpretation
B) gathered via government databases
C) numeric in format and easily analyzed and sorted
D) unstructured and not particularly numbers-driven
Correct Answer:
Verified
Q2: Due to the global economic meltdown of
Q3: Primary data refers to _.
A) data collected
Q4: In 2008,the highest growth rates in the
Q5: Global marketing research is a function that
Q6: Secondary data is data that has been
Q7: Qualitative research is not typically used to
Q8: Eileen Forward is planning a product launch
Q9: One of the most important distinguishing characteristics
Q10: Market and social research activities commonly use
Q11: Research that relies primarily on the collection
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