Johanna Gottlieb works for a non-profit agency that supplies microloans to worthy entrepreneurs in developing nations.She is sent to Liberia to meet with members of the local textile cooperative.Johanna is anxious to complete her mission and assist the Liberians in growing their business,so is taken aback when her Liberian counterparts spend the first 2 hours of the meeting discussing their family backgrounds and mutual friends.Johanna had not planned on the _____________ nature of Liberian business.

Question

Quizplus · Accepted Answer

The cultural issues in this case are unrelated to masculine/feminine constructs, but rather, to the issue of high versus low context.

Johanna Gottlieb Works for a Non-Profit Agency That Supplies Microloans