When an intermediate manufacturer moves into final assembly,it is pursuing
A) backward integration.
B) forward integration.
C) taper integration.
D) related diversification.
E) unrelated diversification.

Question

Quizplus · Accepted Answer

Forward integration refers to moving into the next stage of the value chain, typically toward the end user or customer. In this scenario, the intermediate manufacturer is moving into final assembly, which is closer to the end user, hence it is pursuing forward integration.

When an Intermediate Manufacturer Moves into Final Assembly,it Is Pursuing