Innovation refers to the act of
A) seeking patent protection for new products.
B) creating new products and processes.
C) repackaging current products to make them more appealing to consumers.
D) all of the above.
E) none of the above.

Question

Quizplus · Accepted Answer

Innovation is the process of creating new products and processes. Seeking patent protection is one method that a company may use to protect their innovations, but it is not the definition of innovation itself. Repackaging current products may be a part of a company's innovation strategy, but it does not always constitute true innovation unless it involves significant changes or improvements.

Innovation Refers to the Act of