Red Empire Inc.,a large multinational company owned by two partners,is active in the petroleum,capital market,chemicals,steel,beverages,hospitality,airlines,education,automobiles,and consumer electronics industries.The company has multiple brands and a large product portfolio under its banner.Which of the following terms would best describe this company?
A) a flagship brand
B) a single-business firm
C) a dominant-business firm
D) a conglomerate

Question

Quizplus · Accepted Answer

Red Empire is a conglomerate. A company that combines two or more strategic business units under one overarching corporation and follows an unrelated diversification strategy is called a conglomerate.