Best Fit Club,a chain of gyms and spas,requires its customers to pay a quarterly or an annual fee to use its services.Irrespective of whether they frequently use the services during the payment period or not,members have to pay in advance.Which of the following business models does this best illustrate?
A) razor-razor-blade
B) pay-as-you-go
C) subscription-based
D) freemium

Question

Quizplus · Accepted Answer

Best Fit Club uses the subscription-based business model in this scenario. In the subscription-based model, users pay for access to a product or service whether they use the product or service during the payment term or not. Industries that use this model presently are cable television, cellular service providers, satellite radio, Internet service providers, and health clubs.

Best Fit Club,a Chain of Gyms and Spas,requires Its Customers