When Western Franchise Services announced is plans to go international in the next 15 years,it was expressing its

Question

Quizplus · Accepted Answer

Strategic intent refers to the long-term direction and scope of an organization, often expressed in mission and vision statements. Western Franchise Services announcing its plans to go international in the next 15 years is an example of strategic intent as it outlines the organization's future direction and goals. Core competence refers to a unique ability or skill that a company possesses that gives it a competitive advantage. Future business model refers to a plan or design for conducting business in the future. Core capability refers to the company's ability to perform a particular task or function effectively. While these concepts may be related to Western Franchise Services' announcement, strategic intent is the most appropriate answer.

When Western Franchise Services Announced Is Plans to Go International