Erison Group,an advertising company,wants to hire an individual for the post of creative head.Which of the following is the characteristic that the company has to look for while recruiting for that particular post?

Question

Quizplus · Accepted Answer

The company should look for an individual who has a moderate degree of knowledge of the field, but is intrinsically motivated. As a creative head, the person should be able to think out-of-the-box and come up with innovative ideas. However, they should also have a basic understanding of the field to execute those ideas effectively. Intrinsic motivation is also crucial as it ensures that the individual is driven by their own passion and creativity rather than external factors like rewards or recognition. options A, B, and D are not suitable as they indicate a rigid and conventional approach, low risk-taking ability, and lack of creativity.

Erison Group,an Advertising Company,wants to Hire an Individual for the Post