________ is targeting a particular segment of the industry for competition on a worldwide basis.

Question

Quizplus · Accepted Answer

A global focus strategy specifically targets a particular segment of the industry for competition on a worldwide basis. This involves creating a strong presence in multiple international markets to achieve economies of scale and capture a larger share of the global market. The other choices are not specific to targeting a particular segment of the industry on a global scale. Licensing involves granting permission to use a company's intellectual property or technology, while a national focus strategy concentrates on one specific domestic market. A protected niche strategy focuses on a narrow segment of the market and differentiates the company based on superior product/service quality, rather than competing at a global level.

________ Is Targeting a Particular Segment of the Industry for Competition