The goal of value chain analysis is to identify processes in which the firm can add value for the customer and create a competitive advantage for itself,with a ________ or ________________.
A) focused strategy, product differentiation
B) focused strategy, cost advantage
C) cost advantage, primary value activities
D) cost advantage, product differentiation

Question

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The goal of value chain analysis is to identify processes in which the firm can add value for the customer and create a competitive advantage for itself, with a cost advantage or product differentiation.

The Goal of Value Chain Analysis Is to Identify Processes