Some of the arguments made by the product life-cycle theory seems ethnocentric and increasingly dated when viewed from an Asian or European perspective.

Name: Some of the arguments made by the product life-cycle theory seems ethnocentric and increasingly dated when viewed from an Asian or European perspective.
Brand: Quizplus
Rating: 4.9 (47 reviews)

Question

Quizplus · Accepted Answer

Viewed from an Asian or European perspective, the theory's argument that most new products are developed and introduced in the United States seems ethnocentric and increasingly dated.

Some of the Arguments Made by the Product Life-Cycle Theory