Each of the following is a hallmark of cake mixes being a mature category EXCEPT:

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Quizplus · Accepted Answer

Increased advertising is not a hallmark of cake mixes being a mature category. In fact, mature categories often have less advertising as brands rely on customer loyalty and repeat purchases. The other three options - little differentiation, gradually falling sales, and low uniform prices - are commonly associated with mature categories.

Each of the Following Is a Hallmark of Cake Mixes