When a company telephones people to ask them to contribute to the Police Benevolent Association (PBA),the calling company is using:

Question

Quizplus · Accepted Answer

Personal selling involves direct interaction with potential customers, which is the case when a company telephones people to ask them to contribute to the Police Benevolent Association (PBA). Advertising, sales promotion, and public relations are more indirect forms of promotion.

When a Company Telephones People to Ask Them to Contribute