When Mike Clark and Jack Curry rate current movies for USA Today newspaper using a possible one to four star rating,it is an example of:
A) direct selling.
B) publicity.
C) advertising.
D) direct marketing.
Correct Answer:
Verified
Q67: An advantage of publicity is its:
A)credibility.
B)control.
C)empathy.
D)intrusiveness.
Q68: Personal selling is:
A)a non-personal, indirectly paid presentation
Q69: All of the following are examples of
Q70: While walking along Robson Street in Vancouver,you
Q71: Which of these promotional elements has the
Q73: When a representative for Pampered Chef cooking
Q74: Publicity is:
A)a non-personal, indirectly paid presentation of
Q75: Which of the promotional elements has the
Q76: Publicity is _ the main component of
Q77: Which promotional mix alternative has the advantage
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