A paid advertisement for the Texas Department of Economic Development,tourism division invited readers of a magazine to mail in a postage-paid reply card that was included with the ad,visit the state's website,or use a toll free number to request more information about vacation destinations in Texas.The primary purpose of this ad was as a(n) :
A) direct order fulfillment.
B) lead generator.
C) public service announcement.
D) indirect order consignment.
Correct Answer:
Verified
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