Retailers like Eddie Bauer and The Disney Store that sell at retail stores,through their catalogues,and at their online website are examples of _____ retailers.

Question

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The retailers mentioned sell their products through multiple channels such as retail stores, catalogues, and online websites. This makes them integrated multichannel retailers. Intratype retailers refer to retailers who specialize in selling one type of product (e.g. only clothing), vertically integrated retailers refer to retailers who control several stages of the supply chain, and multimediary is not a retail term.

Retailers Like Eddie Bauer and the Disney Store That Sell