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A Car Manufacturer Launches a 2014 Version of Their Newest

Question 61

Multiple Choice

A car manufacturer launches a 2014 version of their newest vehicle and has internally stated that each car will have a profit margin of 25%.Manufacturing and marketing need to know this number so they can plan accordingly.The stated profit margin of 25% is an example of a(n) :


A) a business mission.
B) pricing constraints.
C) pricing objectives.
D) a pricing plan.

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