All of the following are categories of consumers based on when they purchase a new product,the information sources they use,and their risk-taking orientation EXCEPT:

Name: All of the following are categories of consumers based on when they purchase a new product,the information sources they use,and their risk-taking orientation EXCEPT:
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Initiators are not a category of consumers based on when they purchase a new product, the information sources they use, and their risk-taking orientation.

All of the Following Are Categories of Consumers Based on When