WestJet markets their flights to both businesspeople and consumers,this is an example of:

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Marketing efforts refer to the activities, strategies, and tactics implemented by an organization to promote and sell its products or services. In this case, WestJet's decision to market their flights to both businesspeople and consumers is an example of their marketing efforts, as they are trying to target multiple segments of the market to increase sales and revenue.

WestJet Markets Their Flights to Both Businesspeople and Consumers,this Is