Which of the following occurs when an international marketer promotes a product to intermediaries?

Question

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When an international marketer promotes a product to intermediaries, it is an example of a push strategy. This is because the marketer is pushing the product through the distribution channel to reach the end consumer, rather than relying on consumer demand to pull the product through the channel (which would be a pull strategy). Channel strategy is a broader term that includes the overall plan for getting a product to market, while promotional strategy refers specifically to the tactics used to promote the product. Market-based promotions are a type of promotional strategy that focuses on the needs and preferences of the target market.

Which of the Following Occurs When an International Marketer Promotes