Sales promotions take two major forms: consumer promotions and trade promotions.
Correct Answer:
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Q47: Which of the following emphasizes the value
Q48: International trade promotions are an important part
Q49: Push strategies are generally aimed at ultimate
Q50: Cultural differences have little impact on international
Q52: Pull strategies are generally aimed at channel
Q53: Advertising a product to a group of
Q54: Which of the following are promotions that
Q55: International sales promotions continue to grow in
Q56: Consumer promotions are aimed at retail consumers.
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