Pam is a sales manager for Paradise Beauty Products. She has told her sales people that she expects each of them to increase their customer contacts by at least 5% in the next month. Pam has set a(n):

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Pam has set a performance standard, which is a specific, measurable goal for her salespeople to achieve. In this case, the goal is to increase customer contacts by at least 5%. The other options (procedural policy, functional objective, policy guide) do not accurately describe Pam's action of setting this goal for her team.

Pam Is a Sales Manager for Paradise Beauty Products