Why are consumer panels used?
A) It helps build a demographic profile of the type of person who buys particular brands
B) It tracks people's attitudes towards certain brands
C) It helps build a demographic profile of the type of person who watches particular television programmes
D) It helps ascertain which adverts are effective
Correct Answer:
Verified
Q31: Some of the highest growth rates for
Q32: Why should a research brief be in
Q33: The marketing research industry is a huge
Q34: Peoplemeters record which of the following?
A)Record who
Q35: Which of the following are examples of
Q37: Retail audits cannot measure which of the
Q38: Some of the key metrics used for
Q39: Surveys where space is bought on questionnaires
Q40: Marketing research is only used by commercial
Q41: Which of the following is not an
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents