Sponsorship is referred to as which of the following?
A) A business relationship between a provider of funds, resources and services and an individual, event or organization which offers in return some rights and association that may be used for commercial advantage
B) A business relationship between a company and a retailer, where the company pays a bonus to salespeople based on the amount of product sold in order to gain a competitive edge
C) A business relationship between a company and the media, where the company supplies the media with information on important events in the organization
D) None of the above
Correct Answer:
Verified
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