Ben & Jerry's Homemade,Inc. ,is a profitable company that has a reputation for quality.The company is committed to treating its employees fairly and acting ethically in all transactions.It seeks to purchase all of its supplies from socially responsible suppliers.It is a leader in protecting the environment and corporate philanthropy.Ben & Jerry's uses

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Ben & Jerry's Homemade is using a value-driven strategy that incorporates concerns for ethics,integrity,employee health and safety,and environmental safeguards with more common corporate values such as growth,profitability,customer service,and quality.