Six general product and service categories account for about 70 percent of online consumer buying today and for the foreseeable future. One category includes regularly purchased consumer packaged goods such as personal care items where
A)customer value is the most important element.
B)price and delivery time are not key factors.
C)convenience is very important.
D)digital delivery is an important factor.
E)price and speed of delivery are the determinant sales factors.

Question

Quizplus · Accepted Answer

For regularly purchased consumer packaged goods such as personal care items, convenience is very important for online consumers. They want to be able to easily purchase these items without having to physically go to a store. Price and delivery time are also important, but convenience is the key factor.

Six General Product and Service Categories Account for About 70