Self-regulatory efforts to respond to online consumers' concerns about privacy and security include
A)eliminating the use of cookies on marketing websites.
B)prohibiting the collection of online consumers' personal and financial information.
C)awarding the TRUSTe trademark to companies that comply with privacy standards.
D)lobbying against the adoption of federal Internet privacy laws.
E)relying on the U.S.government to protect online consumer privacy.

Question

Quizplus · Accepted Answer

Companies favor self-regulation to deal with consumers' privacy and security concerns.For example,TRUSTe awards its trademark to company websites that comply with standards of privacy protection and disclosure.See Making Responsible Decisions.

Self-Regulatory Efforts to Respond to Online Consumers' Concerns About Privacy