Selling that involves adjusting the presentation to fit the selling situation is known as

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Adaptive selling involves adjusting the presentation to fit the selling situation, taking into account factors such as the customer's needs, interests, and preferences, as well as the context of the sale. This approach requires salespeople to be flexible and responsive to different customers and situations, and to use a range of communication and persuasion strategies to achieve their goals. Other types of selling, such as team selling or one-on-one selling, may also involve some degree of adaptive selling, but this is the primary focus of this approach.

Selling That Involves Adjusting the Presentation to Fit the Selling