All of the following were elements of Taco Bell's Cool Ranch Doritos Locos Tacos campaign except
A) social media.
B) outdoor ads.
C) direct mail.
D) public relations.
E) cinema ads.
Correct Answer:
Verified
Q1: The process of conveying a message to
Q7: The _ element of the marketing mix
Q10: The concept of designing marketing communications programs
Q13: The promotional mix includes advertising, _, sales
Q14: Promotion represents the fourth element in the
Q16: The promotional mix includes _, personal selling,
Q17: Promotion represents the fourth element in the
Q18: Allegra is an antihistamine. To create brand
Q19: Promotional mix refers to
A)the three underlying appeals
Q20: The promotional mix can be used to
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