__________ describes very dissimilar types of retail outlets that can compete with each other as a result of scrambled merchandising.
A)The wheel of retailing
B)The retail positioning framework
C)Intertype competition
D)The retail competitive cycle
E)The multichannel retail competitive map

Question

Quizplus · Accepted Answer

Intertype competition refers to when dissimilar types of retail outlets, such as supermarkets and drugstores, compete with each other as a result of offering similar products and services due to scrambled merchandising. The other answer choices are not specific to this concept.

__________ Describes Very Dissimilar Types of Retail Outlets That Can