All of the following are profit-oriented approaches to select an approximate price level except
A)target ROI pricing.
B)target profit pricing.
C)target return-on-sales pricing.
D)target return-on-investment pricing.
E)cost-plus-percentage-of-cost pricing.

Question

Quizplus · Accepted Answer

Cost-plus-percentage-of-cost pricing is not a profit-oriented approach. This pricing method only adds a percentage markup to the cost of the product to determine the selling price. It does not take into account the desired profit level. The other options listed all involve setting a profit target as part of the pricing strategy.

All of the Following Are Profit-Oriented Approaches to Select an Approximate