If the CEO of the Clorox Co.were to say,"We want to control 60 percent of the bleach market within the next five years," he would have set a ________ pricing objective.

Name: If the CEO of the Clorox Co.were to say,"We want to control 60 percent of the bleach market within the next five years," he would have set a ________ pricing objective.
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Question

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The CEO has set a numerical target for the percentage of the total bleach market,including his own sales,which is a definition of market share.