When most consumers who would buy a product are either repeat purchasers of the item or have tried and abandoned it, what stage of the product life cycle is the product in?

Question

Quizplus · Accepted Answer

When most consumers who would buy a product are either repeat purchasers or have tried and abandoned it, it indicates that the product is in the maturity stage of the product life cycle. During this stage, sales growth begins to slow down, and the majority of the target market has tried the product. The focus shifts to maintaining market share, considering product modifications or improvements, and cost-cutting measures.

When Most Consumers Who Would Buy a Product Are Either