Why did 33 percent of PepsiCo's marketing and advertising executives say they would decline an offer to buy one of Coke's marketing plans and samples?
A) They would prefer competing ethically so they could sleep at night.
B) They thought they might go to work for Coca-Cola one day and didn't want to spoil their employment chances.
C) They were afraid the media would find out.
D) They knew they would get fired.
E) They didn't want to disappoint their co-workers.
Correct Answer:
Verified
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