If Ben & Jerry's were to sell children's clothing under the Ben & Jerry's brand to Brazilians for the first time, this would be an example of a __________ strategy.

Name: If Ben & Jerry's were to sell children's clothing under the Ben & Jerry's brand to Brazilians for the first time, this would be an example of a __________ strategy.
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Question

Quizplus · Accepted Answer

This is an example of diversification because Ben & Jerry's is introducing a new product line (children's clothing) in a new market (Brazil).

If Ben & Jerry's Were to Sell Children's Clothing Under