Owners of a specialist olive oil production firm decided to offer their product in 5-ounce and 13-ounce sizes. They decided to sell the olive oil only through the mail and to price the smaller bottle at $6.50 and the larger bottle at $12.00. These actions consist of the firm's marketing
A) missions.
B) visions.
C) strategies.
D) tactics.
E) customer value.
Correct Answer:
Verified
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