In order to launch a start-up firm,Arthur R.Kydd believes that the firm needs to have a real product with
A)a distinctive point of difference that satisfies customer needs.
B)a prototype to test in the real world.
C)a list of all the other ideas you have,including this one.
D)some of your own money to demonstrate your belief that this product is a winner.
E)friends in the industry that you wish to enter.

Question

Quizplus · Accepted Answer

Arthur R.Kydd,who has helped launch more than 60 start-up firms,believes that a start-up firm needs to have a real product with a distinctive point of difference that satisfies customer needs.

In Order to Launch a Start-Up Firm,Arthur R