For readability and clarity, Paradise Kitchens presents its SWOT analysis section of a marketing plan as a figure . It's divided into two sections:
A)Company Analysis; Industry Analysis.
B)Internal Factors: Opportunities and Threats; External Factors: Strengths and Weaknesses.
C)Internal Factors: Strengths and Weaknesses; External Factors: Opportunities and Threats.
D)Financial Factors; Nonfinancial Factors.
E)Domestic Issues; Global Issues.

Question

Quizplus · Accepted Answer

The best choice is C- Internal Factors: Strengths and Weaknesses; External Factors: Opportunities and Threats. This is because SWOT analysis is typically divided into internal and external factors (strengths and weaknesses being internal factors, and opportunities and threats being external factors). Additionally, organizing the analysis by strengths/weaknesses and opportunities/threats makes it easy to identify the key areas the company can focus on to improve their marketing strategy.

For Readability and Clarity, Paradise Kitchens Presents Its SWOT Analysis