If the following statement were included in the evaluation section of the Paradise Kitchens marketing plan,"The speed of the rollout program will increase or decrease depending on Paradise Kitchens' performance in the successive metropolitan markets it enters," what would be the purpose of this statement?
A)to act as a contingency plan for alternative actions
B)to sidestep responsibility if things do not go according to plan
C)to create an open dialog for additional financial requests
D)to gloss over possible forecasting ambiguities
E)to avoid setting specific monetary goals

Question

Quizplus · Accepted Answer

The statement briefly describes a contingency plan for alternative actions depending on how successful the entry into a new market turns out to be.

If the Following Statement Were Included in the Evaluation Section