Which of the following is causing magazines to struggle?
A) Retailers are more selective about the number of magazines they will carry
B) Sweepstakes competitions (such as Publishers Clearinghouse) have disappeared due to legal problems
C) The national do-not-call list makes telephone sales difficult
D) A variety of cable channels (such as Food Network) offer advertisers an alternative way to reach targeted audiences
E) all of these
Correct Answer:
Verified
Q2: People who buy a magazine at a
Q3: Hemispheres,the in-flight magazine of United Airlines,is an
Q4: Defining features of magazines include all of
Q5: A magazine's _ department is responsible for
Q6: Journalism and Mass Communication Quarterly and Journal
Q8: A full page ad in Fortune costs
Q9: Which of the following strategies have publishers
Q10: The movement to uncover wrongdoing and advocate
Q11: A magazine's _ department works to attract
Q12: In terms of magazine audiences:
A)most adults read
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