Identifying the target audience is one goal of ___________ in advertising.
A) tracking studies
B) demographic research
C) formative research
D) message research
E) recall studies
Correct Answer:
Verified
Q12: The social and media environment for advertisers
Q13: When the ad industry evaluates media,a medium's
Q14: _ occurs when companies create messages that
Q15: Retail advertisers are also called _ advertisers.
A)national
B)vendor
C)franchise
D)local
E)consumer
Q16: Which of these phases of an advertising
Q18: Positioning is most commonly considered during the
Q19: The media mix for business-to-business advertising:
A)differs from
Q20: When compared to consumer advertising,business-to-business advertising
A)has a
Q21: Print ads use thumbnail sketches and rough
Q22: Advertisements for restaurant supplies are business-to-business ads,while
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents