Print ads use thumbnail sketches and rough layouts for a similar purpose as TV ads use storyboards.
Correct Answer:
Verified
Q16: Which of these phases of an advertising
Q17: Identifying the target audience is one goal
Q18: Positioning is most commonly considered during the
Q19: The media mix for business-to-business advertising:
A)differs from
Q20: When compared to consumer advertising,business-to-business advertising
A)has a
Q22: Advertisements for restaurant supplies are business-to-business ads,while
Q23: Tropicana orange juice is an example of
Q24: The account services department of an ad
Q25: Advertisers are developing electronic billboards and other
Q26: Because business-to-business ads aren't geared to the
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