Which of these is a step in market research?

Question

Quizplus · Accepted Answer

All of these are steps in market research.

- Concept testing involves evaluating a product or idea with potential customers to gauge interest and gather feedback.
- Script analysis may be used in research for television or film to assess audience reactions and make changes before release.
- Making a rough cut is a step in film production, not typically in market research.
- Focus group sessions involve gathering a small group of individuals to discuss and provide feedback on a product or idea.

Which of These Is a Step in Market Research