The salespersons heard the comment made by the prospect.However, he made no attempt to understand what the prospect said.He focused simply on categorizing the comment and coming up with a response.Which of the following listening levels is this salesperson operating at?

Question

Quizplus · Accepted Answer

The salesperson is operating at the evaluative listening level because he is categorizing and evaluating the comment, rather than trying to understand it.

The Salespersons Heard the Comment Made by the Prospect