To foster a climate that encourages ethical behaviour by the sales force,management should do which of the following?

Question

Quizplus · Accepted Answer

All of the options provided are important ways to establish a climate of ethical behaviour. A company should establish an ethical committee, ensure top management behaves ethically, ensure achievable goals for the sales force, and develop control systems to monitor ethical behaviour. In combination, these steps can provide a strong foundation for ethical behaviour throughout the sales force.

To Foster a Climate That Encourages Ethical Behaviour by the Sales