Which method of entering the global marketplace would be LEAST risky?
A) exporting
B) licensing
C) contract manufacturing
D) joint ventures
E) direct investment

Question

Quizplus · Accepted Answer

Exporting involves selling products or services to foreign markets without having to establish operations in the foreign country. It is a relatively low-risk option because the company retains control over its products and does not need to invest significant amounts of capital to enter the foreign market.

Which Method of Entering the Global Marketplace Would Be LEAST