The textbook identifies five major categories of objections.

Name: The textbook identifies five major categories of objections.
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Question

Quizplus · Accepted Answer

The textbook does identify five major categories of objections, which include: 1) Concerns about the product/service itself, 2) Concerns about the company or seller, 3) Concerns about the price or value, 4) Concerns about the timing of the purchase, and 5) Concerns about the need for the product/service.

The Textbook Identifies Five Major Categories of Objections